As of 1 January 2018, De Kuyper will market Beam Suntory’s key brands, such as Jim Beam, Makers Mark and Sauza Tequila, in the Netherlands.
Manfred Jus, managing director – Western Europe for Beam Suntory said: “De Kuyper Royal Distillers is our partner of choice in the Netherlands. It is a very professional and dynamic family-owned company with a clear and compelling vision plus longstanding experience in beverages. The team is very passionate about our brands and capable of bringing them to the next level.”
He added: “We are looking forward to accelerating the future growth of our brands in the Netherlands together with De Kuyper.”
Beam Suntory has appointed Dutch spirits group De Kuyper as the distributor of its brands in the Netherlands